Media Contact:
Jesson Burnam
Resound Marketing
609-279-0050 x 104
jesson@resoundmarketing.com
FOR IMMEDIATE RELEASE
DAPPLE DISH LIQUID WINS IPARENTING MEDIA AWARD
Natural‐Based Dish Soap is Perfect for Parents – Gets
Baby Bottles, Cups, and Dishes Clean, Safely and Effectively
NEW YORK CITY – August 4, 2008 – Dapple (www.dapplebaby.com), makers of natural based, baby‐specific household cleaning products, today announced that Dapple Dish Liquid has received an iParenting Media Award for the 2008 Outstanding Products Call in the Housewares category. Made using natural-based ingredients, with no harmful SLES, parabens, or phthalates and no dyes or synthetic fragrances, Dapple Dish Liquid is designed specifically for households with babies and children. The liquid dish soap offers a safe yet effective way to remove the residue and odor left behind by breast milk, formula, and food on baby bottles, cups, and dishes.
The iParenting Media Awards is one of the country’s premiere product evaluation and
testing services. As part of the awards process, three outside reviewers, including a group
facility such as a licensed childcare facility/school, an expert, and a parent, evaluated Dapple
Dish Liquid. In addition to the outside reviewers, the iParenting Media Awards Executive
Committee reviewed all submissions.
“We are extremely honored to be an iParenting Media Award winner, which stands for
outstanding achievements in the children’s product marketplace,” said Dapple Co‐Founder Dana Rubinstein. “As parents ourselves, we at Dapple truly value the input of our peers. We are
thrilled by the positive response of the iParenting reviewers, and proud to be a recipient of
this distinguished award.”
About Dapple
Founded by two moms, Dapple is a line of natural‐based cleaning products for households with children. Dapple products are both baby-safe and baby-specific – using ingredients found in nature that have been tested and proven to tackle the unique residues that babies leave behind, from dried milk on bottles to sticky fingerprints on toys. Dapple products are free of synthetic dyes or fragrances, SLES, parabens, and phthalates. Designed with the input of parents, pediatricians, and green chemists, the Dapple product line includes a liquid dish soap, powder dish detergent, and a toy cleaner available in spray and wipes. Dapple products also use biodegradable ingredients – so they're ideal for babies and parents, as well as the environment. Find Dapple at retailers across the country, or online at www.dapplebaby.com or www.diapers.com. Visit www.dapplebaby.com or call 1‐888‐DAPPLE‐1 for more information.
About iParenting.com
iParenting.com, an online community for parents and parents‐to‐be, is part of Disney
Online's network of family‐focused Web sites including Disney Family.com, FamilyFun.com and
Wondertime.com. Founded in 1996 the company has grown from a single pregnancy site,
www.PregancyToday.com, to an award‐winning network of more than 40 sites, in English and
Spanish. The iParenting sites address a range of parenting issues from preconception through
raising teenagers and beyond. iParenting Media's Editor‐in‐Chief, Elisa Ast All, MSJ, writes a
monthly newspaper column and co‐hosts a Chicago‐based radio show, Points on Parenting.
iParenting Media produces the highly‐respected iParenting Media Awards program, an ISO9001:2000 certified product review and awards program. Consumers can learn more about iParenting Media Award‐winning products, and where to purchase the products via a retailer network online directory, by visiting www.iParentingMediaAwards.com/consumer.
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